At Next Learning Valley, it's all about thinking ahead in learning. Technology plays an increasingly important role in this, and behind the scenes a team works daily to develop smart, scalable and personalized learning solutions. One of the driving forces in that development is Max Mertens, recently officially Chief Innovation & Technology Officer.
Max began his journey at Next Learning Valley with a clear focus: making learning smarter with data. In recent years, his role grew step by step into a key position in the technical and innovative direction of the company. In this blog, we take you through his story. You'll read how he developed into Chief Innovation & Technology Officer, where his vision for learning comes from, and most importantly: what you can expect from him and his team in the near future.
Max Mertens has been with Next Learning Valley for six years. In his role as Chief Innovation & Technology Officer, he focuses on optimizing learning processes through smart use of data.
"Traditionally, I have been involved in data-driven learning. We look at how we can use information from systems to better design learning: more effective, efficient, and where possible, automated."
His technical background and analytical view ensure that he approaches learning not only as a process, but also as something that can be structurally improved - provided you have the right insights. By linking technology to educational principles, we ensure that our solutions really contribute to better learning, and that we can demonstrate that effect with data.
At Next Learning Valley, continuous learning is key. Max experiences this on a daily basis:
"We are a learning organization. We keep raising the bar - not just in what we do, but how we do it."
This culture gives him the space to develop and gain new skills, which helps him better support clients. His role grew with the organization, from data analytics specialist to someone who coordinates and shapes complex integrations and learning solutions, with an eye for both technological innovation and educational quality.
Max is driven to design learning solutions that are both efficient and effective.
"I always try to get the most out of our learning solutions. We do that with smart designs as well as by automating processes. This also allows us to ultimately measure whether we have achieved our goals and ambitions."
His strength lies in translating abstract learning issues into technical and innovative solutions that make a difference - both for the user and the organization. Educational foundations are the starting point: efficiency only really comes about when you use technology for what works didactically.
The world of learning is in flux. Max sees that learning is becoming more personal and that technology, such as artificial intelligence, is playing an increasing role in it.
"We develop solutions that enable personalized learning by providing insight into what someone has already mastered, what is needed based on learning goals and context, and automatically offer appropriate interventions based on that. Not generic pathways, but learning paths that are focused on growth."
His team is exploring new ways to use AI and automation to increase learning efficiency and better tailor the learning process to the user. Think adaptive learning environments, smart dashboards and automated feedback.
May 2025 Next Learning Valley launches a new initiative: NLV Labs - our place for research, development and innovation within learning and technology. Here Max and his team work on smart solutions to today's and tomorrow's challenges.
"Technology is not a solution in itself, but a means to enable impactful learning. By deploying data, automation and innovation intelligently, we build learning solutions in which learners take control so that both their own goals and organizational objectives are realized."
- Max Mertens, Chief Innovation & Technology Officer at Next Learning Valley
Following the launch of NLV Labs, we are introducing our new tools to make learning more effective and meaningful.
📌 C urious about what's coming? Keep an eye on our socials and don't miss NLV Labs' introduction and first releases!